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Virat Kohli is not only known for his cricketing prowess but also for his massive influence on social media. With millions of followers across platforms like Instagram and Twitter, Kohli engages with fans, promotes brands, and shares personal moments. This blog explores 20 fascinating facts about Virat Kohli's Social Media Influence, showcasing how he has used these platforms to build his personal brand, interact with his audience, and inspire millions globally. Kohli’s presence online is as influential as his cricket career, making him a true social media icon.1
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Virat Kohli boasts 225 million followers on Instagram, 52.1 million on Twitter, and 50 million on Facebook, making him the only cricketer, Indian, and Asian with 50 million followers on all three platforms - The King!. 1
Virat Kohli, a leading Instagram influencer, focuses on gaming and sports. With around 264.5 million followers and an average of 4.9 million likes per post, his influence spans globally. 2
As per Hopper HQ's report, Virat Kohli demanded Rs 14 crore for a single Instagram post, highlighting his immense influence and value as a top-tier social media personality. 3
Virat Kohli uses social media to promote fitness, sharing workout routines and diet tips, inspiring millions of fans to adopt healthier lifestyles and reinforcing his image as a fitness enthusiast. 4

A report reveals Virat Kohli earns Rs 9 crore per Instagram promotion, with total earnings from his posts surpassing Rs 11.45 crore, reflecting his marketing influence and financial success.
Cristiano Ronaldo earns $868,606 (₹6.2 crore) per tweet, followed by Andres Iniesta at $590,825, and Neymar at $478,138. Virat Kohli earns $350,101 (₹2.5 crore) per Twitter post. 5
Virat Kohli's fame is fueled by his cricketing success, engaging social media presence, and connection with fans worldwide. His marriage to actress Anushka Sharma further boosts his popularity across diverse audiences. 6
Virat Kohli shares motivational messages, fitness glimpses, and personal moments on social media, fostering deeper fan connections. His advocacy for social causes and outspoken views further enhance his impactful online presence.7
His posts featuring Anushka Sharma captivate fans, blending celebrity appeal and relatability, making their social media collaborations some of the most-loved content among Indian and international followers alike. 8

Kohli champions social causes through his platforms, raising awareness on animal welfare, environmental conservation, and mental health, showing his commitment to leveraging his influence for positive societal change.
Virat Kohli surpassed Neymar Jr. as the second most followed athlete on 'X' with 63.5 million followers, reflecting his immense global influence, edging past Neymar's 63.4 million followers. 9
Virat Kohli follows 282 people on Instagram and posts weekly. His posts typically see an engagement rate of 0.90% and a comment ratio of 1.18%, showcasing solid fan interaction and engagement. 10
As of 2023, Virat Kohli is the most followed cricketer on Facebook, with over 49 million followers. The Indian national team captain enjoys immense social media popularity due to his achievements. 11
His live interactions and Q&A sessions give fans a glimpse into his life beyond cricket, fostering deeper connections and making his social media presence more personal and engaging. 12

His wedding photos broke engagement records on Instagram, reflecting his unmatched popularity and fans’ appreciation for the personal milestones he chooses to share publicly.
Virat’s Twitter and Instagram accounts showcase a blend of match updates, motivational messages, and heartfelt thanks to his team and fans, creating a perfect balance of professional and personal content. 13
He uses his social media platforms to commemorate cricket victories and teammates’ performances, strengthening his bond with fans and promoting a spirit of sportsmanship globally.14
His daughter Vamika’s occasional mentions on social media spark heartwarming fan reactions, as Kohli and Anushka share glimpses of their family life while respecting their daughter’s privacy. 15
Kohli frequently endorses eco-friendly practices and sustainable living through his posts, urging his vast follower base to adopt responsible habits that positively impact the environment.16
His video messages to fans during significant events, like IPL or World Cups, boost engagement, reflect his gratitude, and inspire followers to support him and his team. 17